as in switcheroo
US
a selling method in which a customer is attracted by the advertisement of a low-priced product but then is encouraged to buy a more expensive one
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Example Sentences
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Recent Examples of bait and switch
Classical After a buzzing opening night complete with an indiscreet bait and switch—Josh Groban headlined after an ever-busy Cynthia Erivo had to withdraw—next up for the New York Philharmonic is a celebration of Afromodernism.
—
The New Yorker, 11 Oct. 2024
To be fair, the bait and switch is obvious from the jump.
—Ben Croll, IndieWire, 6 Sep. 2024
The fake movie would be promoted and then audiences would get the bait and switch of a lifetime in the theater.
—Zack Sharf, Variety, 25 July 2024
This one’s cheerfully grandiose title is, unsurprisingly, a bait and switch: These are sad songs, small in scope and size (none run past four minutes).
—Jonathan Bernstein, Rolling Stone, 4 July 2024
See All Example Sentences for bait and switch
The New Yorker, 11 Oct. 2024
To be fair, the bait and switch is obvious from the jump.
—Ben Croll, IndieWire, 6 Sep. 2024
The fake movie would be promoted and then audiences would get the bait and switch of a lifetime in the theater.
—Zack Sharf, Variety, 25 July 2024
This one’s cheerfully grandiose title is, unsurprisingly, a bait and switch: These are sad songs, small in scope and size (none run past four minutes).
—Jonathan Bernstein, Rolling Stone, 4 July 2024
See All Example Sentences for bait and switch
Recent Examples of Synonyms for bait and switch
Noun
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Guy Fieri and Gordon Ramsay had a switcheroo Super Bowl Sunday.—
Sabrina Weiss,
People.com,
10 Feb. 2025
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The gist is that the Chinese language is not the sole purveyor of the grand switcheroo.—
Lance Eliot,
Forbes,
15 Jan. 2025
Noun
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But for many in the locker room and in the organization, the consequences of a lack of a turnaround are real.—
Ira Winderman,
Sun Sentinel,
10 Mar. 2025
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And that’s a fourth-quarter turnaround for someone (Me.—
Deanne Revel,
Southern Living,
8 Mar. 2025
Noun
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Spring can bring flip-flopping weather patterns that range from bursts of warmth to winter's lingering chill.—
Janet Loehrke,
USA TODAY,
19 Mar. 2025
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The merits panel then a couple of days later, right around Christmas, flip-flopped.—
Tax Notes Staff,
Forbes,
18 Mar. 2025
Noun
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This is a turnabout for the agency, which joined the Fed and the FDIC in January 2023, under the Biden administration, in issuing a general caution against banks partnering with digital asset businesses or offering related services.—
Brady Dale,
Axios,
7 Mar. 2025
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September 5 details the network turnabout that eventually led to Democrat politicians hiring former ABC News producer James Goldston in 2022 to take on Arledge’s legacy and then arrange and fabricate the J6 Select Committee hearings for primetime consumption.—
Armond White,
National Review,
28 Feb. 2025
Noun
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Erdoğan may need Kurdish support to run again Some analysts have said public suggestions by Erdoğan's political allies that Ocalan, the 75-year-old PKK leader, could be released in return for a renunciation of violence, form part of an effort to woo Kurdish voters.—
Willem Marx,
NPR,
1 Mar. 2025
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Enacted after the Civil War as a renunciation of the Supreme Court’s ruling in Dred Scott v. Sandford, which held that Black people are not citizens of the U.S., the birthright citizenship clause has been relatively uncontested since 1868.—
Henry Gass,
The Christian Science Monitor,
30 Jan. 2025
Noun
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Britain is not the only country pressed into making a volte-face.—
London Business School,
Forbes,
24 Feb. 2025
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The realities of Putin’s momentum, coupled with Washington’s volte-face, have led to a clear mood shift in Kyiv.—
Daryna Mayer,
NBC News,
13 Feb. 2025
Noun
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Subscriptions like Billie cover this for you without a second thought.—
Sabina Wizemann,
Good Housekeeping,
30 Nov. 2022
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In America, the allure of material comfort is accepted without a second thought.—
Sarah Zhang,
The Atlantic,
20 Nov. 2022
Noun
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Trump's decision to scale back his criticism of Zelenskyy, alongside a retraction of his accusations of dictatorship, fueled optimism that the Ukrainian president's upcoming visit might become a triumph of Ukrainian-US diplomacy.—
Katya Soldak,
Forbes,
2 Mar. 2025
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Several publishers use our paper screener, which has been instrumental in more than 1,000 retractions.—
Frederik Joelving,
The Conversation,
29 Jan. 2025
Articles Related to bait and switch
Cite this Entry
“Bait and switch.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/bait%20and%20switch. Accessed 24 Mar. 2025.
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